SOLAR FIRM CREATES FUND FOR NONPROFITS
By Jared Kaltwasser/NJBIZ
April 26, 2012
A South Plainfield solar company is stepping up its outreach to nonprofits and municipalities, and offering them a new way to raise funds in the process.
1st Light Energy this week unveiled its new Benevolent Solar Fund program, under which the solar firm will donate cash to nonprofits that organize seminars on the benefits of solar.
“It’s definitely a win-win,” said Barrett Peck, vice president of sales and marketing for the developer.
Nonprofits or municipalities that participate in the program are asked to recruit at least 30 people to attend a seminar where 1st Light representatives will explain the process and benefits of going solar. For each solar project installed as a result of the seminar, the nonprofit will receive a check of $500 or $1,000, depending on the size and timing of the project.